SmartSource Online
The SmartSource Online Savings Network distributes advertising and consumer-coupon promotions on the Internet. We provide turnkey advertising and grocery-coupon services to 300+* web sites. Our network draws an average of 3.79 million unique visitors** each month.
*As of December 2011
**Google Analytics, January 2011 - March 2012
Printable Coupons
Our printable coupon programs put your coupons on the SmartSource Online Savings Network and include free placement in our popular “New Coupons Alert!” email, which is distributed to 1.2 million opt-in* Online Savings Network consumers each week.
*SmartSource.com data as of December 2011
Other printable coupon options include:
- Web Links: Adds a hyperlink to your web page and an additional promotion message to your online coupon program
- Product Information/Recipe Pages: Links your online coupon offer to a user-selected pop-up that is hosted by SmartSource and contains either recipe or product information
- Solo-Printed Coupon Pages: Takes our base-printed coupon page to the next level by exclusively featuring your coupon and an additional promotion message
- Microsite/Coupon-Enabled Web Pages: Allows clients to distribute their coupons on their own web site, in their own outbound emails or through their own online advertisements
- Instant Coupon Links: Uses SmartPrintTM, our instant-print coupon technology, to add a coupon offer to your ad or email campaign
- Play & Save: Allows consumers to increase the coupon value by answering questions about your brand
Backend reporting is available to track coupon prints and redemptions.
Paperless Coupons
Our SmartSource Direct2Card Coupons add money-saving manufacturer coupons directly to shoppers’ retail loyalty cards.
Email
Boost your brand’s exposure with a spotlight position in our “New Coupons Alert!” email newsletter, which is sent to 1.1 million* opt-in Online Savings Network consumers each week. We can also distribute your advertising or promotion offer in a third-party non-targeted email.
*SmartSource.com data as of March, 2011
Lead Generation
Use our lead generation programs to collect critical data about your customers. We can set up a registration wall or form in front of your coupon offer to gather information from consumers before they print your coupon.
Online Advertising
Following the standards established by the Interactive Advertising Bureau, our online advertising programs enable you to place banner ads in either Leaderboard or Skyscraper formats on both SmartSource.com® and in our “New Coupons Alert!” email.
Sampling
Our online sampling program delivers your free sample offer on the SmartSource Online Savings Network. Consumers select the offer and supply (or confirm) their mailing address. Samples are then distributed using our Direct Mail program or a third-party fulfillment house.
Objectives Fulfilled
- Drive Trial
- Build Loyalty
- Promote Launch
- Increase Usage
- Build Equity
- Raise Awareness
- Close Price Gap